A Story Woven with Care
Maeve & Aoife began as a small dream shared between a mother and her daughter — a love for timeless clothing, soft fabrics, and pieces that feel just as beautiful as they look. Inspired by the calm landscapes of Ireland and the idea that style should feel effortless at every stage of life, they carefully chose collections made for real moments, real women, and everyday confidence. As they prepare for a new chapter abroad, their story continues through the pieces they leave behind — thoughtful fashion, chosen with heart.
Maeve and her daughter Aoife started their store from a shared love for timeless fashion and comfortable clothing. Together, they carefully selected pieces that feel elegant, wearable, and easy to style every day.
What began as a small mother-and-daughter project grew into an online fashion destination for women who appreciate calm, feminine style. Now, Maeve and Aoife are beginning a new chapter and preparing to move to Australia.
To mark this moment, they are saying goodbye to part of their collection with a Farewell Sale of up to 70% off. Discover your favourite pieces while they are still available.
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